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Crafted modern, responsive websites that merge creativity with strategy. Every layout designed is built with purpose, showcasing your brand, engaging your audience, and driving results.
Role: Web Designer
Platform: Shopify
Year: 2021
Designed Prevabody.com, an e-commerce site focused on beauty and wellness products, using Shopify. The project emphasized clean navigation, product-focused visuals, and a modern shopping experience that aligned with the brand’s mission to provide high-quality, accessible self-care solutions.
My role included customizing the Shopify theme, structuring the site for user-friendly browsing, and ensuring mobile responsiveness for a seamless shopping experience across devices.
What's the metrics?
+40% increase in returning visitors due to streamlined navigation.
Added 600+ new users in the first quarter after launch.
Improved product discovery, resulting in a 20% lift in conversions.
Role: Web Designer & Brand Strategist
Platform: Shopify
Year: 2021
Designed PrevaHair.com as a modern e-commerce website for a beauty brand. Using Shopify, I customized the storefront layout, integrated product collections, and created a clean, easy-to-navigate shopping experience.
My role included designing a visually appealing interface, aligning the site with the brand’s identity, and ensuring a responsive build optimized for both desktop and mobile users.
What's the metrics?
+35% increase in page views within the first 3 months.
Attracted +500 new users through improved product categorization.
Boosted customer engagement by 25% with simplified checkout flow.
Role: Web Designer & Digital Content Specialist
Platform: WordPress
Year: 2023
Designed the Integrator Masterclass website as a digital hub for business leaders and entrepreneurs. Built in WordPress, the site combined functionality with brand storytelling, offering course details, signup forms, and resource sections.
My role involved designing a clean and professional interface that highlighted the value of the program while ensuring smooth navigation for global audiences.
What's the metrics?
+28% increase in unique visitors to the program page.
Helped onboard 350+ new participants in the first launch phase.
Clear navigation improved resource download activity by 18%.
Role: Web Designer & Digital Content Specialist
Platform: WordPress
Year: 2023
Created the Great Boss Workshops site for EOS Worldwide to promote leadership events and drive registrations. Using WordPress, I designed pages that balanced professional branding with clear calls-to-action.
My role included structuring event content, integrating registration features, and designing a responsive layout that worked seamlessly across devices.
What's the metrics?
Helped drive a 30% increase in event page views.
Contributed to 400+ new registrations in the first workshop cycle.
Enhanced event content layout improved engagement by 22%.
Role: Web Designer & Funnel Strategist
Platform: GoHighLevel
Year: 2025
Built a high-converting squeeze page for Techly Pros using GoHighLevel. The design included a bold hero section, benefit-driven features, testimonials, and an opt-in form for lead capture.
My role focused on creating a clear, conversion-focused layout that communicated the brand’s expertise and encouraged sign-ups.
What's the metrics?
Designed for a conversion rate of 18–22% on lead captures.
Generated 150+ new email leads in the first campaign cycle.
Automated help desk forms reduced client response times by 30%.
Role: Web Designer & Agency Host
Platform: WordPress (Elementor)
Year: 2025
Created the Dallas & Co. website under my agency, JLauren Designs, to support a property management company. The site included rental listings, tenant portals for scheduling repairs, and rent payment options, all designed with clarity and usability in mind.
My role involved building and hosting the site, structuring service information, and ensuring responsive design across devices. I also managed domain and plugin setup, creating a streamlined solution where the client could scale services while I maintained the technical foundation.
Role: Web Designer & Agency Host
Platform: Squarespace
Year: 2025
Designed and developed the Keystone College Pathways website to help simplify the college admissions and financial aid process for families and students. Built in Squarespace, the site delivers a polished, professional user experience while maintaining an approachable tone for first-generation students, parents, and adult learners.
The website highlights Keystone’s mission-driven services through clear navigation, impactful visuals, and conversion-focused sections—including service pathways, package breakdowns, and a call-to-action funnel guiding users to take a personalized admissions assessment.
Every element, from layout to typography and color strategy, was tailored to align with the brand’s credibility and compassion, resulting in a design that both informs and inspires.